December 5, 2021

Five Audience Segmentation Strategies for Agencies & Marketers to Get the Most Out of Programmatic Advertising

A comprehensive guide to audience segmentation for media buyers, agency planners, and marketers bidding on programmatic advertising on Demand-Side Platforms (DSPs). Contents What is Audience Segmentation? […]
November 22, 2021

AlikeAudience Supports Unified ID 2.0, Ushering in a New Era of Identity

AlikeAudience is pleased to announce our official integration with Unified ID 2.0, the trusted ID solution to deliver relevant advertising while protecting consumer privacy in environments […]
October 8, 2021

How a Global Hospitality Chain Expanded their Reach by 43% Through Segmentation Analysis

A global hospitality chain needed to drive digital acquisitions through better customer insights in a competitive hospitality landscape. The chain wanted to focus on its resort […]
October 8, 2021

How an eCommerce Brand Increases Return on Advertising Spend by 300%

Black Yak, a specialist outdoor gear brand, needed to grow its e-commerce channel and increase brand awareness for professional mountaineers. How AlikeAudience Helps the Brand Achieves […]

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