July 12, 2022

Open Internet vs Walled Gardens: Breaking Myths about Supply-side Platforms with PubMatic | Podcast #7

In the seventh episode of AdTech | AlikeAudience, the APAC Director of Data and Audience at PubMatic, Brandon Lee, Co-founder of AlikeAudience, Bosco Lam, and the Director of The Brand Creatives, Jessica Lam, share their thoughts on the open internet versus the walled garden, and the latest partnership between AlikeAudience and PubMatic to bring audience segments to the supply side.
June 14, 2022

Diversity – The Future of Successful Marketing | Podcast #6

In the sixth episode of AdTech | AlikeAudience, Founder & Chief Collaboration Officer, Collabor8 Group Pty Ltd, Phil James, Co-founder of AlikeAudience, Ronald Kwok, and Director of The Brand Creatives, Jessica Lam, discuss the relevance of diversity in the field of marketing.
June 7, 2022

What is a DSP (Demand Side Platform)? The Five Crucial Components for Incredibly Successful Ad Campaigns

Discover the answer to the question “what is a dsp (demand side platform)” and learn five key features for successful programmatic advertising campaigns.
May 26, 2022

No Barriers to Women Leadership | Podcast #4

In this exclusive episode on Women’s Leadership, the dynamic business leaders Anna Chan and Elice Lau take you through their transformative journey of how they started out as minorities in the male-dominated AdTech industry to how times have now changed with the increased participation of women.